A recently concluded study has revealed that Britons spend 65 percent more time online in April 2010 than they did in April 2010.

Internet users in the United Kingdom were on the web for as many as 884 million hours during the month of April 2010, as per an analysis by UK Online Measurement (UKOM).

In today’s web-dominated world, this was bound to happen as online presence is more of a necessity than a luxury these days.

From Clickthrough-marketing.com:

Social networks and blogs, increasingly seen as an important element in search engine optimisation strategies, accounted for the lion’s share of online activity, with Britons spending 23 per cent of their internet time on these sites, up from nine per cent in 2007.

UKOM said that during April, a total of 176 million hours were taken up by social networks and blogs, up 340 per cent on the 40 million hours spent on the portals three years earlier.

The biggest online casualty of the rise of social networking has been instant messaging, it added.

Instant messaging lost out to social networking, it accounted for just 5 percent in April 2010 as compared to 14 percent in April 2007.

Blogs and Reviews was recently appreciated for its contributions in varying fields of blogs, social networking, web marketing, and business quotes by Reviewallblogs.com. We acknowledge support and appreciation of all our site visitors in helping us win this big award.

Social networking sites such as Facebook, Orkut, and Twitter have not only managed to attract more users but have also becoming marketing paradises for businesses that want more value for their spent money on marketing. This is simply because social networking is used and followed by almost 76 percent of world’s potential customer community and this is the reason why businesses are not shying when it comes to the idea of business promotion through these networking sites.

The fact that marketing via social networking sites is much cheaper yet more effective than finding better ways each day and left with no clues (offline marketing) suggests that online marketing, especially social networking, is one thing that cannot be left behind among the arsenal and quiver of a business striving to taste more of success.

If you have a close look at some of the most successful businesses in the last few years, especially the last two years, you can easily make out that these businesses have flourished mainly because of their distinctive and large social networking presence. Mind you, not all of these successful businesses were big businesses. Almost 59 percent of these businesses were small businesses that were previously struggling to find a way but now big businesses are trying to replicate their astonishing performances, thanks to the power of social networking.

If you want to put your business right there on the top, social networking sites are sites where you must be looking at.

In the world of marketing, social marketing occupies a significant position. This is not only because this form of marketing is economical but also because it can easily evoke interests of potential customers without appearing to be sales-inducing in the first place.

The fact that social marketing sites like Facebook, Orkut, Twitter, Propeller, MySpace, and Sphinn have managed to evoke greater interest than ever truly signifies the power of this kind of marketing. This is the reason why thousands and thousands of businesses have already displayed their advertisements on these sites and many more are more than ready to put their budgetary resources on social marketing.

Social marketing not only allows a business to enhance its visibility before online customers but is a great tool for creating and maintaining demand and awareness for its offered products and services. The fact that more and more of your existing customers are going online and millions of potential customers have already embraced social marketing there is no point in delaying or avoiding the benefits of social marketing to promote your business products and services.

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In an effort to stay ahead of the competition and develop a distinctive niche, many modern day businesses are jumping into the world of blogging. This kind of business blogging or corporate blogging has turned out to be an effective stimulant for these businesses in more than just one way. In this article, we would be reading about the benefits of corporate blogging.

Corporate Blogging not only allows a business to mark its presence in the online world but also helps it gain new heights by creating an effective market presence and unparalleled online visibility.

With online blogs on blogging sites such as ibibio.com, wordpress.com, and blogger.com, businesses are staying close to the Internet goldmine. For this, professional bloggers are hired with an aim to understand the “nerve” of potential customers so that a business can attract them to its products and services. The role of such a blogger is also extended to help a business in creating and exploring new markets with an aim to sustain its operations and reach the zenith.

In addition to that, modern day businesses are leaving no stone unturned for reaping optimum benefits by giving emphasis to create a website and maintain an effective online presence. This presence allows them to stay closer to their existing and potential customers to reap complete benefits of online marketing and even social networking to some extent. Things become easy for a business with blogs as it allows the business to have an online “voice” that can be used to share thoughts and explain its business decisions to interested parties such as investors, customers, and media. Blogs can even be utilized by online businesses to spread words about its new products and services to create a market and demand for them much before they are introduced in the market.

With so many benefits of corporate blogging, no business can afford to delay or avoid it for long and this is primarily because the corporate world does not offer any second chances to a business with an irrational towards online presence in today’s Internet-dominated world.

In today’s Internet-dominated world, social networking portals have a big say. The names of Facebook, Orkut, Twitter, and Digg are popular with people of ages and gender.

While one can see an 85-year old in Los Angeles connecting to his family in Canada via Facebook, one can also see an 8-year old getting connected to his friends with Facebook in the same city. This, in itself, tells the simplicity and ease of usage of one of the most popular forms of instant social communication.

Let us now read some basic facts Facebook to gain a complete insight into this popular social networking website.

On Facebook, people from every part of the world and with varied interests can meet people with similar interests without paying any joining fee. One can get connected to networks that are organized by city, school, college, workplace, and countries to interact with other people. Facebook Users have the facility of sending endless messages to friends, relatives, and known ones at any time and from any place of convenience.

Facebook was ranked number one during a February 2009 Compete.com study when it came to the most used social networking website by worldwide monthly active users. Today, more than ten million active Facebook login every morning, afternoon, evening, and night to connect with their friends, colleagues, relatives, and family members. And what was once a distant dream is now a possibility. All thanks to Facebook!