When it comes to improving online presence of your business, the AT&T Online Presence Manager is a tool for helping you manage the ways how your business is reviewed, mentioned, and listed online. This YouTube video on online marketing is a great source of information in the context of using creative ideas for business promotion online.

Tags: business promotion online, online marketing, online presence, Online Presence Manager, YouTube video

If you want to promote your business like never before by reaping the advantages of mass-scale advertising without spending a fortune, sandwich boards can help you in more than just a way.

This is not just because a sandwich board (also known as Marquee Sandwich Board, Sidewalk Sandwich Board, Signicade Sandwich Board, and WindSign Sandwich Board) has the unmatched potential of attracting open-minded, impulse shoppers who are out on the street to buy but also because these promotional boards do not require maintenance and come at affordable pricing. If that is not all, sandwich boards can be easily carried inside and outside of the business environment and can tolerate & demonstrate the same efficacy rough weather conditions.

A sandwich boards with words such as “Looking for smart garments” or “Solution to all your finance needs” can surely entice customers in the most effective and cost-effective way. When placed strategically (such as near the entrance to marketplace or shopping mall), these sandwich boards can help in creating brand awareness and promoting the products and services of a business – small or big, online or offline.

One of the best things about this advertising medium is the ease of changing the promotional message, as and when required. Moreover, these boards (sandwich boards) showcase customer-friendliness by highlighting business name, website name, and contact number to reach the business in quick time. They can also be used to suggest the easiest route to reach the business store.

All in all, a decision to go with sandwich board advertising for business is indeed a smart decision, irrespective of the market environment or type/scale of business operations.

Tags: advertising, advertising medium, Marquee Sandwich Board, promotional boards, promotional message, sandwich board, sandwich board advertising, Sandwich boards, Sidewalk Sandwich Board, Signicade Sandwich Board, WindSign Sandwich Board

The Reserve Bank of India (RBI) has continued its hawkish stance by increasing both the repo and the reverse repo rate by 50 basis points each.

The repo rate will now be 8 percent while the reverse repo rate will be increased to 7 per cent.

From in.finance.yahoo.com:

This has taken the market by surprise as most analysts expected the central bank to be more dovish and only announce a 25 basis point repo rate hike given the fall in India’s industry growth.

The central bank, however, will henceforth take further action after looking at the inflation trajectory.

A shocked market saw a major setback, with the Nifty sliding 60 points and the Sensex losing 180 points.

Tags: inflation, repo rate, Reserve Bank of India., reverse repo rate

While remaining on the move, it is important for every one to create and maintain high standards of road safety. Let us access some inspiring quotations on road safety to stay inspired and aware.

Recklessness is a species of crime and should be so regarded on our streets and highways. -Marlen E. Pew

Stupidity is not a handicap.  Park elsewhere! -Author unknown, as seen on a shirt

Everything in life is somewhere else, and you get there in a car. -E.B. White, One Man’s Meat, 1943

The greater part of my official time is spent on investigating collisions between propelled vehicles, each on its own side of the road, each sounding its horn, and each stationary. -An English Lord Chief Justice, quoted in 2,715 One-Line Quotations for Speakers, Writers & Raconteurs by Edward F. Murphy

Life is too short for traffic. -Dan Bellack

For every “Drive Safely” sign, shouldn’t there be a “Resume Normal Driving” sign? -Robert Brault, www.robertbrault.com

Another way to solve the traffic problems of this country is to pass a law that only paid-for cars be allowed to use the highways. -Will Rogers

What a lucky thing the wheel was invented before the automobile; otherwise can you imagine the awful screeching? -Samuel Hoffenstein

Take most people, they’re crazy about cars.  They worry if they get a little scratch on them, and they’re always talking about how many miles they get to a gallon, and if they get a brand-new car already they start thinking about trading it in for one that’s even newer.  I don’t even like old cars.  I mean they don’t even interest me.  I’d rather have a goddam horse.  A horse is at least human, for God’s sake. -J.D. Salinger, Catcher in the Rye

Tags: automobile, Drive Safely, quotations on road safety, road safety

Two industry sources recently revealed that Nokia has cut the prices of its smartphones in Europe for slowing down the decline in its share of the higher end of the market.

The steepest cuts of around 15 percent were made on prices for the company’s flagship model, the N8, the multimedia phone C7, as well as the business user-targeted E6.

From in.finance.yahoo.com:

Other price cuts were smaller, both sources said. “There are no very big cuts per model, but the scale — across the portfolio — is unseen for a very, very long time,” said one of the sources, who works at a European telecoms operator.

Shares in Nokia dropped sharply on the news and were 2 percent lower at 4.35 euros by 1256 GMT.

A Nokia spokesman declined to comment on specific prices and said changes were part of its normal business.

“It’s business as usual,” he said.

Analyst Carolina Milanesi from Gartner said the price cuts were not too surprising as Nokia has indicated that it would be more aggressive on pricing to keep users from defecting.

Nokia is expected to report losses for the second and third quarters this year as its ageing smartphone range is rapidly losing market share to phones running on the Android operating platform of Google.

Tags: Google, multimedia phone, Nokia, smartphones

Sandwich boards are an excellent way for attracting new customers when it comes to promoting the visibility and sales of a business or creating brand awareness, especially that of small businesses.

Let us read as to how these advertising mediums can prove useful for creating brand awareness and promoting products and services of a business.

One of the best things about sandwich boards (also known as Marquee sandwich boards, Sidewalk sandwich boards, Signicade sandwich boards, and Wind Sign sandwich boards) is that they do not require any special permits for placement and the message to be conveyed is possible of being changed, as and when a need for the same arises. If that is not all, these promotional boards are economical, durable, and time-tested for use in most outdoor conditions.

Moreover, a sandwich board could be an extremely useful and the best outdoor advertising option for businesses hidden in the depths of a shopping plaza or mall and having limited exposure to foot and road traffic. In short, the primary role of a sandwich board is to spread the advertising message of a business and bring new customers to it while helping the business retain the existing customers. However, you need to make sure that the sandwich board chosen by you displays the most attractive and relevant message in clear words as these factors could be the difference between a highly successful business and a less successful one.

All in all, sandwich boards can help small businesses drive more people to their location and ultimately selling the products to optimize returns on investments, which is the primary objective of any commercial venture.

Tags: advertising mediums, brand awareness, Marquee sandwich boards, outdoor advertising, promotional boards, sandwich board, Sandwich boards, Sidewalk sandwich boards, Signicade sandwich boards, Wind Sign sandwich boards

There is nothing better than great words of successful personalities if you want to be. These motivational quotations will surely help you get inspired and successful.

I don’t pay good wages because I have a lot of money; I have a lot of money because I pay good wages. – Robert Bosch

People are definitely a company’s greatest asset. It doesn’t make any difference whether the product is cars or cosmetics. A company is only as good as the people it keeps. – Mary Kay Ash

In business, I’ve discovered that my purpose is to do my best to my utmost ability every day. That’s my standard. I learned early in my life that I had high standards. – Donald Trump

In the business world, everyone is paid in two coins: cash and experience. Take the experience first; the cash will come later. – Harold Geneen

To be successful, you have to have your heart in your business, and your business in your heart. – Thomas Watson, Sr.

The absolute fundamental aim is to make money out of satisfying customers. – John Egan

There are a lot of things that go into creating success. I don’t like to do just the things I like to do. I like to do things that cause the company to succeed. I don’t spend a lot of time doing my favorite activities. – Michael Dell

It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change. – Charles Darwin

Industry is the soul of business and the keystone of prosperity. – Charles Dickens

Tags: business, company, experience, motivational quotations, success

Microsoft Corp. made its biggest move into the mobile and Internet-accessible world of “cloud” computing on June 28, 2011.

The world’s largest software company took the wraps off a revamped online version of its hugely profitable Office software suite.

From in.finance.yahoo.com:

The world’s largest software company is heaving its two-decade old set of applications — including Outlook email, Excel spreadsheets and SharePoint collaboration tools — into an online format so that customers can use them on a variety of devices from wherever they can get an Internet connection.

It wants to push back against Google Inc, which has stolen a small but worrying percentage of corporate customers with cheaper, web-only alternatives, which remove the need for companies to spend time on installing software or managing servers.

“It puts Microsoft in a better position than they were — they now have a broad product that they can more easily sell,” said Michael Silver, an analyst at tech research firm Gartner.

Microsoft shares rose 0.8 percent on Tuesday, following a 3.7 percent jump the day before, partly buoyed by hopes that the company can ultimately boost profits by extending its software dominance to the growing cloud sector.

One test customer “expects to cut travel costs and reduce carbon emissions by 30 percent after they retire the 60 servers they think they will save,” said Chief Executive Steve Ballmer.

Tags: collaboration tools, Excel spreadsheets, Google, Microsoft, Outlook email, software company, Steve Ballmer